We help brands who want to change the world.

 

 

 

.We are a project studio - from concept to operational delivery.

We build brand strategies for entrepreneurs who want to have a positive impact.

 
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.dimitri

Dimitri spent 10+ years at Publicis Group, where he ended up managing Publicis Consultants' PR department.  An expert in reputation management and influence strategy experienced on brands such as IKEA, Ferrero and Netflix, he launched YZ to embrace a new format of communication agency.
Favorite playgrounds: economy, media, tech industry.

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.julien

Julien worked for 15+ years as a freelance copywriter and creative director for some of the leading names in advertising in Paris - working for every kind of brand, on every kind of media. After running We Are Paris, a freelance collective, for several years, he went for something bigger and teamed up with Dimitri and MPG Partners to launch YZ.
Favorite playgrounds: luxury and culture brands, social responsability.

 
 

OCTOBER 2018  

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YZ releases 360° campaign for Youse, disrupting the rental market.

 

SEPTEMBER 2018  

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YZ launches "Pour l'Eco", a media that changes how the economy is taught and studied.

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JULY 2018  

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YZ launches Blocs, the first french digital media dedicated to blockchain.

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MAY 2018  

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YZ works with Greenflex to create its vision film and uplift its presence at Vivatech

 

.a project studio

We bring our expertise, our resources and our ecosystem at each step of your project, with one clear goal: create value as fast as possible.

 
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We shorten the time between the idea and the execution.
We shorten the distance between the client and us.
— .shorter, better, faster.
 
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.three modes of collaboration

 

.sprints

Based on design thinking and co-creation, sprints 2 to 5-days workshops bringing together clients and agency teams.

Methodology: Design thinking & co-creation

Results: fast deliverables, increased creativity, cross-department interactions.

.long runs

Diary follow-up during several months.



Methodology: shared productivity tools, close monitoring, regular sprints.

Results: increased client understanding, proactivity.


             

.in-house teams

Co-managed home based micro-agencies


Methodology: co-recruitment, co-management.

Results: more operational efficiency, faster execution, mutual acculturation.


 
 
YZ is an explosive mixture of strong skills, creativity and agility. Integrating them to our tribe helped us improve our efficiency and speed of execution.
— Olivier, intrapreneur, Youse
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 Brand platform & advertising campaign.

Brand platform & advertising campaign.

 Vision film and presence at Vivatech 2018.

Vision film and presence at Vivatech 2018.

 Street marketing in Paris during the French Open.

Street marketing in Paris during the French Open.

 Print and TV campaign. New baseline

Print and TV campaign. New baseline

 Brand content produced at the Cannes Festival

Brand content produced at the Cannes Festival

 Social Media Strategy & content production.

Social Media Strategy & content production.

 Live creation of social media content during the brand events.

Live creation of social media content during the brand events.

 Brand platform, social media strategy & content production. Web film campaign for ZeTime.

Brand platform, social media strategy & content production. Web film campaign for ZeTime.

 Social media strategy & content production. Employer branding

Social media strategy & content production. Employer branding

 Worldwide redesign of the shops for the holiday season.

Worldwide redesign of the shops for the holiday season.

 Poster campaign in the Paris metro.

Poster campaign in the Paris metro.

Launch of the first french digital media dedicated to blockchain.

 
 
 

We'd love to hear from you

contact@yz-paris.com

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